INNOVATION IN ACTION
A breath of fresh air has blown into the wine aisle with the introduction of an on-pack promotion for Constellation Europe on their Gran Tierra Merlot & Sauvignon Blanc wines.
The promotion is communicated via unique ProtagTM neck collars produced by innovative print specialists Leading Edge Labels & Packaging and offers consumers the chance to win 1 of 10 balloon flights in the heart of the Andes.
ProtagTM neck collars are linerless, roll-fed, promotional neck collars that can be applied at high-speeds utilising automatic application equipment.

